Loading…

Hello, I’m Darshita Gupta. A –

Darshita Gupta — Brand Identity, Packaging & Graphic Designer in Uttar Pradesh, India — Designer who Crafts

Idk, A random song?

0:00 2:38

Independent graphic designer dedicated to the craft of visual storytelling – specializing in bespoke brand identities, tactile packaging systems, editorial publications, and dynamic motion graphics that bring modern brands to life.

I believe every great design forms the basis for an even greater story and I’m here to keep writing mine.

TESTIMONIALS

In their words

Darshita possesses an exceptional blend of visual aesthetics, editorial discipline, and dynamic motion thinking. At KreaLab, her ability to turn complex briefs into cohesive, striking visual narratives—from brand identity systems to kinetic graphic campaigns—set a benchmark for creative quality. She is a dedicated, reliable powerhouse collaborator who brings genuine craft to every project.
Divyansh Chauhan Divyansh Chauhan
Creative Director, KreaLab
Working with Darshita has been an incredible experience. She has a deep intuition for audience-centered branding and visual storytelling, which makes all her creative output memorable and impactful. Her dedication, speed, and mastery across typography and modern design layouts helped KreaLab deliver standout results on ambitious timelines.
Laxit Thakur Laxit Thakur
Co-Owner, KreaLab
Darshita is a remarkably talented designer who brought our brand vision to life with precision and style. Her work on our visual identity, packaging systems, and brand assets for Kanpur Canvas Industries elevated our entire market presence. She is proactive, attentive to tactile details, and understands how to craft designs that resonate with real customers.
Abdullah Abdullah
Co-Owner, Kanpur Canvas Industries

I started with a passion for visual aesthetics. Now I design visual experiences that brands use to grow.

With a strong graphic design focus, I bring an adaptable approach to visual storytelling. Based in Uttar Pradesh, India, I translate complex ideas into cohesive digital and print media, combining strategic branding, dynamic layouts, and bold typography to create graphics that drive real engagement.

From emerging startups to established brands across India and internationally, I bring creative versatility, sharp composition, and an uncompromising eye for detail to every project.

Art gallery and cafe wall with framed floral art prints
Darshita petting a friendly dog outside a coffee shop
Cozy cafe dining room with woven wicker pendant lights
Portrait of Darshita Gupta

Professional Experience

Independent graphic designer and visual identity consultant working directly with brands across India and internationally to craft visual identities, high-impact marketing assets, and compelling promotional designs.

  • Developed custom visual identities, logo marks, and comprehensive brand guidelines for emerging businesses, establishing strong market presence and brand recall.
  • Designed high-converting commercial creatives, social media campaigns, and marketing collateral tailored to client growth objectives.
  • Crafted print-ready packaging, cosmetic label design, and typography-focused editorial layouts with precision color fidelity and production oversight.
  • Produced 3D product motion graphics, fluid commercial reels, and tactile lookbooks.
Core Skills & Capabilities
Brand Identity Packaging Design 3D Motion Graphics Product Visualization Editorial & Lookbooks Commercial Campaigns Typography Art Direction

Visual design and creative execution across commercial projects, digital campaigns, and branded assets.

  • Spearheaded visual design initiatives across brand identity systems, marketing assets, and dynamic digital media for diverse agency clients.
  • Collaborated with marketing and development teams to conceptualize and execute cohesive design languages across web and social touchpoints.
  • Delivered publication-quality vector assets, creative promotional materials, and marketing decks that increased client engagement.
Technical Workflow & Software
Adobe Illustrator Adobe Photoshop Adobe InDesign Adobe After Effects Blender 3D Figma
Cafe2025
Cafe visit
Cafe visit
Cafe visit
Friday

Weekend To do

Aesthetic cafe hopping & coffee tasting
Sketch typography & packaging concepts
Curate moodboards for brand identities
Hunt for vintage design & art magazines
Refine client portfolio case studies
Pashmina - Amit Trivedi (Fitoor)
A song that never gets old... Pashmina • Amit Trivedi
0:00-3:37

God is in the details.

– mies van der rohe

Editorial Design & Contemporary Typography specimen

The Craft of Visual Identity & Modern Typography

Read Article
Motion Design Showcase
Featured Reel Motion Design Lab
+3D